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Breaking the Application Barrier: Why Data is the Most Valuable Asset in the Oil and Gas Industry

Many oil and gas professionals live in a constant state of uncertainty. They simply don’t know if their assets are performing up to potential. All they know is that they run the business on averages, and the averages seem to shake out in their favor. But this lack of certainty doesn’t have to be your reality. In fact, you have the capacity to proactively gauge the performance of your oil and gas assets—not just every once in a while, but every moment, and on demand. In this paper we take a look at the current limitations of the application-driven environment, and we consider how an integrated data solution can offer deeper insight for sustainable competitive gains.

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