The rise of Digital Twins...from science fiction to digital reality? In a galaxy far, far away the goal of digital twin technology was clear. From a digital representation, Princess Leia and her rebel commanders could pinpoint the imperial Death Star’s fatal flaw – and sent in their Jedi to destroy it. But can science fiction become a digital reality? The global market for digital twins is expected to grow 38 percent annually reaching $16 billion by 2023. Industries are looking to maximize their returns on capital expenditure on key strategic assets, whether it’s a new greenfield asset designed with optimal performance at its core or it’s modifying an existing strategic asset to increase yield and reduce cost. In reading this piece, explore how you can unlock the promise of digital twins across the asset lifecycle to be future ready now, in the real world.